Post by account_disabled on Dec 14, 2023 9:22:54 GMT
Discover if your strategy is really efficient. How to configure Google Analytics to evaluate your email marketing To understand the effectiveness of your email marketing, it is necessary to carry out these 4 stages: 1. Install Google Analytics on your website You probably already have Google Analytics on your website. If not, finish reading this post and run to do it. We teach you everything in this post . If you still don't know what Google Analytics can generate for your business , find out and learn all the wonders it can do for your website. Set a sales goal in Google Analytics After installing Analytics it is possible to configure a goal and give a value to the accesses that your website receives.
To do this, use a profile with permission to edit and follow the following Phone Number List steps. Go to the Google Analytics admin panel Enter Google Analytics and when you have logged into your account, navigate to the administrator panel on the right side of your screen. email marketing roi 2. Go to the goals panel Next, find the goals panel in the "Property View" menu on the right. email marketing roi . Set a goal Now, click on “+New Goal”. That will take you to a screen where you can tell Google Analytics what type of goal you want to set. email marketing roi Choose the "Make a Payment" option. That's the easiest way to tell Google what you want to know when a person makes a purchase.
Among them, we can highlight: Optimizely Unbounce Visual Website Optimizer Adobe Target Flyer Apps Ion Yozio It is very common for these optimizations to be implemented by making comparisons between two or more versions of a certain element. In the case of a contact button, for example, it may be interesting for the Analyst to make the variation based on the displayed texts "Make your evaluation here" vs. "Receive a free evaluation." (image) Those are the famous A/B tests. In this test category, the Analyst will observe which of the two options generates the most conversion, keeping in the end the one that worked most effectively.
To do this, use a profile with permission to edit and follow the following Phone Number List steps. Go to the Google Analytics admin panel Enter Google Analytics and when you have logged into your account, navigate to the administrator panel on the right side of your screen. email marketing roi 2. Go to the goals panel Next, find the goals panel in the "Property View" menu on the right. email marketing roi . Set a goal Now, click on “+New Goal”. That will take you to a screen where you can tell Google Analytics what type of goal you want to set. email marketing roi Choose the "Make a Payment" option. That's the easiest way to tell Google what you want to know when a person makes a purchase.
Among them, we can highlight: Optimizely Unbounce Visual Website Optimizer Adobe Target Flyer Apps Ion Yozio It is very common for these optimizations to be implemented by making comparisons between two or more versions of a certain element. In the case of a contact button, for example, it may be interesting for the Analyst to make the variation based on the displayed texts "Make your evaluation here" vs. "Receive a free evaluation." (image) Those are the famous A/B tests. In this test category, the Analyst will observe which of the two options generates the most conversion, keeping in the end the one that worked most effectively.