Post by khatija238 on Mar 11, 2024 1:56:10 GMT
However there are strong suggestions that as of spring next year page speed is going to have an even bigger effect. According to marketing expert Neil Patel Google will be putting a bigger emphasis on page speed and LCP page performance as they have identified that these are major factors behind website bounce rates. This means that if your site is slow to load it could be penalised. SEM When you advertise with Google a number of factors affect how likely your advert is to beThe shown. One of the key pillars is website quality. be the difference between your ad being shown over your competitors.
When we refer to a quality website this includes how well the site has been optimised for mobiles especially when the user is searching from a mobile device. You could optimise your website for a mobile device by designing a website specifically for mobile. Features such as shorter menus removing awkward popups or highres large images that take an age to load all imp Chinese Overseas Africa Number Data act your site mobilefriendliness. So if optimising your site for mobile or you dont already have a separate version for mobile the time to act is now. . User experience UX The most obvious reason you need to optimise and focus on mobilefriendly marketing is to make sure you give the user a good experience. Would you complete a purchase after clicking on a really smooth and professional targeted advert only to find you have to complete your purchase on a clunky and difficult to use the site Probably not. Designing a website specifically with a mobilefriendly UX is the only way you can ensure you give your customers the optimum experience.
Simple elements such as swapping long dropdown menus for more simple sidebars and removing any popups can have a huge impact on usability. . Branding and brand positioning You may be tempted to keep your large highquality images and minimise your desktop website design for mobile users. After all it means that your website remains consistent in termsof design and remains on brand. In actual fact this neglect can result in your brand being misrepresented. Clunky websites that take a while to load and are difficult to navigate dont really ooze luxury do they If your customer has a bad user experience this could really be detrimental to your brand perception. Trying to convey an essence of luxury or professionalism can easily.
When we refer to a quality website this includes how well the site has been optimised for mobiles especially when the user is searching from a mobile device. You could optimise your website for a mobile device by designing a website specifically for mobile. Features such as shorter menus removing awkward popups or highres large images that take an age to load all imp Chinese Overseas Africa Number Data act your site mobilefriendliness. So if optimising your site for mobile or you dont already have a separate version for mobile the time to act is now. . User experience UX The most obvious reason you need to optimise and focus on mobilefriendly marketing is to make sure you give the user a good experience. Would you complete a purchase after clicking on a really smooth and professional targeted advert only to find you have to complete your purchase on a clunky and difficult to use the site Probably not. Designing a website specifically with a mobilefriendly UX is the only way you can ensure you give your customers the optimum experience.
Simple elements such as swapping long dropdown menus for more simple sidebars and removing any popups can have a huge impact on usability. . Branding and brand positioning You may be tempted to keep your large highquality images and minimise your desktop website design for mobile users. After all it means that your website remains consistent in termsof design and remains on brand. In actual fact this neglect can result in your brand being misrepresented. Clunky websites that take a while to load and are difficult to navigate dont really ooze luxury do they If your customer has a bad user experience this could really be detrimental to your brand perception. Trying to convey an essence of luxury or professionalism can easily.